2 edition of Essentials of marketing research found in the catalog.
Essentials of marketing research
Published
2010
by McGraw-Hill/Irwin in New York, NY
.
Written in English
Edition Notes
Includes index.
Statement | Joseph F. Hair ... [et al.]. |
Contributions | Hair, Joseph F. |
Classifications | |
---|---|
LC Classifications | HF5415.2 .E894 2010 |
The Physical Object | |
Pagination | p. cm. |
ID Numbers | |
Open Library | OL23713370M |
ISBN 10 | 0073404829 |
ISBN 10 | 9780073404820 |
LC Control Number | 2009037488 |
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Book Summary: The title of this book is Essentials of Marketing Research and it was written by Jr., Joseph Hair, Mary Wolfinbarger. This particular edition is in a Paperback format. This books publish date is and it has a suggested retail price of $ It was published by McGraw-Hill Education and has a total of pages in Book Edition: 3rd.
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In this book, you will learn topics such as The Marketing Research Process, The Human Side of Marketing Research: Organizational and Ethical IssueQualitative Research, and Secondary Data Research in a Digital Age plus much.Marketing essentials.
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